Simple token packs, no subscription.
Firstswell is pay-as-you-go. You buy a pack of tokens once, and each thing you make uses some of them. There is no subscription and nothing renews.
£1 buys 1,000 tokens. Prices are in pounds sterling and are the total you pay.
| One photo of your persona (a new angle, look or edit) | 152 tokens |
| A 6-second reel | 1,965 tokens |
| A 10-second reel | 3,266 tokens |
Prices follow what each AI model costs us to run, so they can change; this page always shows the current ones. A job that fails gives its tokens back. Unused tokens can be refunded within 14 days of buying them - see the refund policy.